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Education Specialist, works as educational counselors addressing a variety of student challenges.

Tuesday, 3 March 2015

Why More Business Schools Are Adopting Digital Learning Technologies

With the ever growing popularity of online degrees, more and more business schools are now turning away from conventional business models and offering high quality online learning solutions to aspiring business leaders and entrepreneurs. If you are also planning to boost your career prospects with an online business diploma or degree, then keep reading....

Digitisation Of Business Education

Nowadays, most universities and B-schools around the world are now adopting the newest digital technologies available in the market to improve the scope of education. This will allow the learners to study what they want, how they want and when they want. Recently the Raymond A. Mason School of Business at the College of William & Mary in Virginia introduced their full online degree. Students will need to utilise an online app and smart devices to connect with fellow learners and professors. Seb Murray from Business Because said “This is the latest digital innovation in education, with many MBA programs dishing out smart devices, tablets and laptops to enable students to learn and connect with peers on the go.”

The Indiana University Kelley School of Business also launched an all new innovation and entrepreneurship programme which aims to analyse the changes with businesses and organisations. According to a press release form the institute, soon the new generation of learners and professionals will “look for non-traditional career options as many companies move away from present business models.”

Growing Digital Learning Opportunities

Currently you can find a wide range of online programmes and majors offered by various reputed universities and colleges. According to data available from an employer survey by NACE (National Association of Colleges and Employers), the top 5 college majors for 2015 with the highest earnings potential are-

Engineering
Computer science
Math and sciences
Business
Agriculture and natural resources

Among these majors, business education is undoubtedly one of the most popular online programmes among learners worldwide. With growing challenges in the job market, more and more students and professionals are now pursuing online business management diploma programmes to enhance their employability and avail better job opportunities. In fact even in the medical profession a business degree is an added advantage especially in the field of hospital administration where MBA's are traditionally employed.  Maria Chandler, the president of the Association of M.D./M.B.A. Programs and herself a recipient of both degrees, mentioned that the degree combination “fast tracks” graduates who aspire to reach the zenith of their career. 

As a result on this increasing demand for digital degrees, most business school have already started offering online business programmes while many other are gearing up to attract the growing volume of online learners.

B-Schools Need To Take A Global Approach

Della Bradshaw, business education editor at the Financial Times, believes that B-schools need to modify themselves to meet the demands of the learners in a scenario of rapid technological advancements and globalisation. She said “How do you compete globally? Business schools are actually incredibly small places. How do you teach and extend your influence when you’re so small? That’s a big debate.”

Bradshaw believes universities and business schools need to do more than just recruiting educators from overseas and developing mutual relationships with institutes in different countries. Institutes need to encourage better relationships with developing countries and enable students across the globe to access business education in an easy and affordable manner. One of the best ways to achieve this is to offer more online learning opportunities.

Bradshaw added “I think what Yale is doing is quite interesting with the Global Network. I think that one of the problems with business schools, not just the U.S. ones, is they tend to look at being international as working with countries that have been good to them. What most business schools have not acknowledged is that there are huge power shifts happening in the world economy.”

The Bottom Line

So if you are looking forward to pursuing an online business course, now is surely the best time to study an online business management diploma programme and lead your career towards success.